Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ: JAKK) today announced it has joined forces with Warner Bros. Consumer Products, on behalf of DC Entertainment, on a multi-year, global licensing deal to manufacture, market and distribute large Action Pose dolls, everyday dress-up and Get Ready for Action-segment items based on the popular DC Super Hero Girls universe. “Our full range of products will inspire kids to break boundaries and to discover their inner hero through play.” Tweet this “We’re excited that Warner Bros. Consumer Products, with DC Entertainment, have chosen JAKKS to partner on the all-new DC Super Hero Girls franchise,” said Jill Nordquist, Senior Vice President, JAKKS Pacific. “Our full range of products will inspire kids to break boundaries and to discover their inner hero through play.” “This groundbreaking franchise continues to expand and we’re thrilled for JAKKS Pacific to join the global licensing program,” said Julian Montoya, Vice President, Global Toys for Warner Bros. Consumer Products. “With its new DC Super Hero Girls toy line inspired by the iconic female DC Super Heroes, kids will be empowered to get into the larger-than-life action.” JAKKS Pacific’s DC Super Hero Girls line will be available at retailers in Fall 2017.
Fuente de la noticia:businesswire
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